Here’s a few things you can do to vet a brand before working with them:
- [ ] Check the email address to make sure it’s legit — typically this means it’s a @companyname email and not a gmail address
- [ ] You can also search the person who has reached out to you on LinkedIn
- [ ] Go to their website and read through what they do, who they are, what they stand for
- [ ] If you want to vet their product sustainability, check if they’re B-Corp certified
- [ ] Look at their socials and view other partnerships they’ve done to get an idea of what they would like from you when it comes to content
- [ ] Hop on a call with them to understand their goals better